SPEAKER, AUTHOR, CEO
Hi, I’m John Miles, CEO of the New Zealand Marketing Association.
I was born in Newcastle, United Kingdom and moved to New Zealand at the age of six. I’ve been cheeky and full of energy ever since (occasionally to my own detriment - yes, I was once dumped in a rubbish bin). These days, I lead the New Zealand Marketing Association.
I’ve gone from being an international sportsman to marketing beer, launching New Zealand’s first Film and TV export group, and building a career as a specialist marketer and in education.
Along the way, I’ve taken the MA from a local player to a globally recognised association.
The MA board once said my passion and enthusiasm are my superpower. A member called it “unnatural energy.” I’ll take both.
My philosophy is simple: Innovate, innovate and innovate again.
Usually followed by: Sod it. Just do it.
AT A Glance
Started career in FMCG and beer marketing
Launched New Zealand's first Film and TV export group
Moved to New Zealand aged six
Author of Sod It, Just Do It
International badminton player
Worked internationally in education
Keynote speaker
Connect With John
Linkdin
CEO of
CEO of the New Zealand Marketing Association
Born in Newcastle, UK
Marketing Association NZ
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